Saadat, Nadia, Nayab Shinwari, and Muneeza Amjad. 2020. “Reviewing the Construct of Customer Loyalty: Its Measures, Determinants, and Outcomes”. Journal of Advanced Research in Business and Management Studies 11 (1):33-45. https://akademiabaru.com/submit/index.php/arbms/article/view/1290.