Effective Process of Commercialization at the Research Institutions in Malaysia
DOI:
https://doi.org/10.37934/arbms.30.1.4557Keywords:
Commercialization framework, commercialization process, innovation process, lab to market, technology management, technology commercializationAbstract
The rapid change in science and technology has forced researcher and industry player to find new ways for commercialization of their technology and product. Proven and effective process of commercialization is crucial for the technology to further expand and succeed in the marketplace. Hence, the study was carried out to obtain the effective process of commercialization of technology and product at the selected research institutions in Malaysia. The interviews were conducted with six respondents from different research institutions in Malaysia with extensive experience and background in research, innovation and commercialization of technology and product. The data collected is analysed to obtain the effective process of commercialization as practice by the researchers for successful commercialization. The implementation of the effective process is presented for better understanding. The effective processes are expected to be used by other researchers for their research and innovation work. The effective processes of commercialization are presented and discussed in detail for better understanding and clearer picture.